The Nokia Tune originates from the composition ‘Grand Vals’ by Spaniard Francisco Tarrega (1852-1909) and was first introduced as a ringtone in 1994 with the Nokia 2100 series. Since its inception, the Nokia Tune has become one of the world’s most frequently played pieces of music and has been the default melody in hundreds of millions of Nokia handsets. The Nokia Tune is estimated to be heard over one billion times a day.
We have refreshed our audio identity with a new version of the Nokia Tune and the accompanying Message, Email, Calendar, Wake Up Tune and Alarm Clock sounds. You can hear the new tune in the video above. The new sounds are launched with the Nokia N9 and will be soon available in all upcoming Symbian and S40 devices.
For the first time ever, we – together with AudioDraft – are asking you to create the next Nokia ring tone within select phones of Nokia’s 2012 product portfolio. The winning entry will be made available on some 100 million devices where it will be placed next to the new default ringtone.
In order to participate, simply register yourself over at Audiodraft to submit your entry. You can also just help other people win by casting a vote against your favourite submission. Entries must be submitted by October 2, 2011 so you have about 4 weeks to create that perfect little ditty.
"AudioDraft wants to emphasize the meaning of audio branding. Whether it's theme music in a mobile game, a background track in TV commercial, or a ringtone – it all reflects the brand in a recognizable and memorable way. Nokia Tune is a perfect example of audio branding and we are extremely excited to be part of the remaking of the iconic sound," said Teemu Yli-Hollo, CEO of AudioDraft.